Benefit:
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| Instagram / Benefit Cosmetics |
Shade 1 = cool light blonde
Shade 2 = warm golden blonde
NEW Shade 2.5 = neutral blonde
NEW Shade 2.75 = warm auburn
Shade 3 = warm light brown
Shade 3.5 = neutral medium brown
NEW Shade 3.75 = warm medium brown
Shade 4 = warm deep brown
Shade 4.5 = neutral deep brown
Shade 5 = warm brown-black
Shade 6 = cool soft black
NEW Shade grey = cool grey
PRICES
£21.50
RELEASE DATE
Available in America but not the UK yet
WHERE
Benefit
Boots
HOT
- Love that the brand is recognising diversity and inclusivity and expanding current shade ranges of their brow products.
- I love the new shades added, I finally feel like I will now have my PERFECT match!
NOT
- Really hope they do the same to their other brow products like 'Kabrow', 'Brow Zings' and 'Foolproof Brow Powder'.
VERDICT = HOT
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Jeffree Star Cosmetics:
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| Instagram / Instagram |
Owner of the brand, Jeffree Star, revealed on his Twitter account that he will be releasing a lot of new makeup this Spring and Summer including;
April = New 'Star Concealer' and setting powders
May = Lip glosses and 'Velour Liquid Lipstick' shade extension
June = Summer collection
I am super excited for him to release lip glosses, as they are my go to lip product! Also love that he's releasing them in May, meaning I can spend my birthday money on them!
First of all, the 'Magic Star' concealers and powders have been revealed! There will be 30 shades of the 'full coverage' concealer and 2 colour correctors in peach and green. Accompanying this, there will be 8 shades of loose setting powder in shades; 'Translucent', 'Banana', 'Rose', 'Fair', 'Beige', 'Topaz', 'Carmel' and 'Suede'.
PRICES
£21 - Concealer and powder
RELEASE DATE
19th April
WHERE
Beauty Bay
HOT
First of all, the 'Magic Star' concealers and powders have been revealed! There will be 30 shades of the 'full coverage' concealer and 2 colour correctors in peach and green. Accompanying this, there will be 8 shades of loose setting powder in shades; 'Translucent', 'Banana', 'Rose', 'Fair', 'Beige', 'Topaz', 'Carmel' and 'Suede'.
PRICES
£21 - Concealer and powder
RELEASE DATE
19th April
WHERE
Beauty Bay
HOT
- Unique packaging with the custom pink gem and star logo on the lid of the concealer.
- I like that he has taken into consideration that people have different undertones to their skin.
NOT
- I feel like more shades of the concealer could be released, as consumers were not happy with the lack of middle and darker options.
VERDICT = HOT
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MAC:
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| Instagram / MAC Cosmetics |
MAC announced earlier on this month that they will be coming out with a new lipstick line called 'Strip Down'. The collection will include new nude lipsticks and lip glosses with the aim to provide a nude lipstick for all skin tones.
PRICES
£17.50 - Lipsticks
£15.50 - Lip glosses
£15.50 - Lip glosses
RELEASE DATE
1st May
WHERE
HOT
- I love that MAC is another brand that is coming into 2019 with inclusivity in its sights. The new collection aims to provide a perfect nude for all skin tones and undertones, which the beauty community needs!
- I love the shades they're releasing! I particularly have my eye on a couple of the lighter shades.
NOT
- Nothing to complain about.
VERDICT = HOT
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Juvias Place:
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| Instagram / Juvias Place |
'Indie' brand, Juvias Place, teased us on Instagram by posting a photo of the boxes of their newest products; the 'I Am Magic' foundation and corresponding concealer. The foundation claims to have a velvety matte finish, with an inclusive shade range.
PRICES
NYA
RELEASE DATE
Coming soon
WHERE
Beauty Bay
HOT
- I like that even the box shows that the brand is dedicated to inclusivity of all skin tones, as this is something the beauty community has struggled with over recent years.
- The finish of the foundation sounds amazing, as it won't be completely matte, but won't be dewy either, which makes me think it will be a nice balance of the two creating a natural finish, which is something I prefer these days.
NOT
- Nothing.
VERDICT = HOT
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Benefit:
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| Selfridges Website |
Benefit have released a new, limited edition, larger version of their beloved 'Hoola' bronzer, called 'Jumbo Hoola'. It contains 16g of product, which is exactly double the amount you get in the regular 'Hoola', meaning you save £14!
PRICES
£38
RELEASE DATE
Out now!
WHERE
HOT
- Appreciate that by buying the bigger version, you save a fair amount of money.
NOT
- I'm confused as to what the point of the bigger version is? Yes, you can get your brush more easily into the pan, as Benefit's boxed products are so small and fiddly to get your brush into to use the product, but I don't understand what the point of the bigger bronzer it?
- Why make it limited edition?
VERDICT = NOT
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Kylie Cosmetics:
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| Instagram / Kylie Cosmetics |
The newest product to launch from Kylie Cosmetics will be a setting spray. Not a lot of information has been released about it, for example, whether it will create a dewy finish, a matte finish, or help the longevity of your makeup. So we will have to wait and see what it claims to do!
PRICES
$24
RELEASE DATE
12th April
WHERE
HOT
- I like that the colour of the bottle matches the colour of her compacts.
NOT
- Personally, I feel that setting sprays are a bit boring and underwhelming, and the market is quite saturated by them. But nevertheless, I understand that she has to make one to complete her cosmetic empire.
VERDICT = NOT
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Benefit:
 |
| Benefit website |
Alongside their new 'Jumbo Hoola', Benefit have released 2 new darker shades of regular 'Hoola' in 'Hoola Caramel' and 'Hoola Toasted'.
PRICES
£26
RELEASE DATE
Out now!
WHERE
HOT
- Glad that they've finally extended the 'Hoola' range to include darker skin tones.
- The shade names are cute.
NOT
- Can still release way more shades and undertones.
VERDICT = HOT
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MAC:
MAC's newest collection is called 'Bling Thing'. It will include; 'Dazzledrops' in 'Dazzlepink' and 'Dazzlepeach', which appear to be liquid highlighters in a dropper style bottle. There will also be 'Bling Thing Top Coat' in 'Love In A Bubble', 'Sweet Dreams', 'Deliciously This Ruptive' and 'Guilt-Ridden', as well as 'Shiny Pretty Shadows' in 'Joy To', 'Glitz Please', 'P For Pink', and 'Put U On Gold'.
PRICES
NYA
RELEASE DATE
11th April
WHERE
HOT
- Highlighting collection is coming just in time for the Spring / Summer sun!
- Would love to try the new liquid highlighting drops, as I think they would look beautiful under or on top of foundation!
NOT
- MAC are releasing a lot of new collections and products at the moment, and its hard to keep up with what's being released first.
VERDICT = HOT
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Charlotte Tilbury:
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| Instagram / CTilburyMakeup |
Luxury British brand, Charlotte Tilbury, are releasing lots of new products this Spring containing a beautiful glow. There will be 2 new 'Glowgasm' face palettes, 2 new cream highlighting wands in gold and pink, and 1 cream blush wand in a beautiful peachy coral shade. The 'Glowgasm' face palette in 'Lightgasm' is the lighter of the 2, and contains a champagne highlighter, rose gold blusher, neutral bronzer and peachy blusher. Whereas the 'Lovegasm' palette contains similar shades but in a darker format.
Alongside this, there will be a new eyeshadow quad in 'Dreamgasm', featuring a shimmery light brow bone shade, a bronze, cranberry and what looks to be a satin dark brown. To finish the collection, there will be a new release of 'Collagen Lip Bath' in 'Peachy Plump' and 'Rosy Glow'.
PRICES
£60 - Face palettes
£29 - Wands
£39 - Eyeshadow quad
£25 - Lip plumpers
RELEASE DATE
18th April
WHERE
HOT
- I am in LOVE with this collection! My favourite item is definitely the face palettes, as they look so glowy and gorgeous, and I like how they didn't just release one shade of it.
- I've always wanted to try her highlighting wands, and I feel these colours are too stunning to turn down, so may also have to get my hands on one of those too!
- For me, when I look at this collection I think of summer time, sunsets, and glowing skin. It just gets me excited for summer!
NOT
- Prices are really high for the amount of product you get, but I understand that that is the brand's prerogative.
VERDICT = HOT
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Morphe:
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| Morphe website |
American brand Morphe have released new 'Bake and Set' setting powders. They claim to be satin loose powders which will absorb oil and set makeup with a matte finish and have no flashback. Alongside the powders, they have also come out with new highlighters, which claim to have an 'innovative' and 'creamy' formula.
‘Translucent’ = fair to tan
‘Translucent Rich’ = rich to deep
‘Brightening Pink’ = fair to medium
‘Banana’ = light to tan
‘Banana Rich’ = tan to deep
The translucent shades claim to have a ‘sheer, soft-focus finish’
The pink shade claims to be a 'warm, brightening, soft-focus finish’
Whereas the 2 banana shades are meant for colour-correcting and brightening
Also have new single highlighters
‘Stardust’ = ‘iridescent pink’
‘Spark’ = ‘glimmering golden pink’
‘Extra’ = ‘lustrous peachy gold’
‘Lit’ = ‘glistening iced gold’
‘Meteor’ = ‘gilded rich gold’
‘Mirage’ = ‘metallic copper’
‘Boom’ = ‘sparkling mauve bronze’
PRICES
£12 - Loose powders
£14 - Highlighters
RELEASE DATE
Out now!
WHERE
HOT
- Decent amount of shades released in both products.
- Nice, simple, sleek packaging.
NOT
- Is it just me, or is Morphe putting up their prices? I feel like they used to have a similar price range to brands from the drugstore, like Makeup Revolution, but recently are pricing products way higher than they did 1-2 years ago?
VERDICT = HOT
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Natasha Denona:
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| Instagram / Natasha Denona |
Natasha Denona announced there will be a new duo launching called the 'Mini Bronze & Glow'. It will contain 1 bronzer shade and 1 highlighting shade for medium skin tones.
PRICES
£16
RELEASE DATE
9th April
WHERE
HOT
- Love the packaging.
NOT
- Very mini-sized.
- Only released 1 shade. Sis, this is 2019, the brand needs to be releasing way more than 1 shade of a product.
VERDICT = HOT if you're medium skin toned, otherwise NOT
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The American beauty brand have decided to venture out into body products this Spring. They announced on their Instagram that they will be releasing a 'Shimmer Body Oil' in an old gold shade. It'll be scented with notes of vanilla and coconut to fully embody the smells of summer. It claims to be not sticky or tacky and be glowy and sparkly.
PRICES
$38
RELEASE DATE
May
WHERE
Anastasia Beverly Hills
HOT
Kylie Cosmetics are forever expanding their inventory, and have announced their next big launch will be the 'Kybrow' collection. It will include;
Brow pencil - fine tip on one end, perfect for drawing on precise brow hairs with a spoolie on the other
Brow pomade - won't budge, full coverage
Brow powder duo - 2 powders perfect for a more natural brow
Brow gel - tinted, holds brow hairs in place
Brow highlighter - 2 finishes, matte or shimmer, depending on whether you want to sculpt or highlight the brows
Brow brush - angled brush on one end and on the other is a spoolie
PRICES
$14 - Brow pencil
$16 - Brow pomade
$16 - Brow powder duo
$16 - Brow gel
$12 - Brow highlighter
$10 - Brow brush
$24 - Brow duo kit
$45 - Entire brow kit
RELEASE DATE
29th April
WHERE
Kylie Cosmetics
HOT
Thank you for reading my 'New Makeup Releases in April' post. I hope you've found out what's new on the makeup market, and I've helped you to decide which ones are hits and which ones are worth passing on.
Anastasia Beverly Hills:
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| Instagram / Anastasia Beverly Hills |
PRICES
$38
RELEASE DATE
May
WHERE
Anastasia Beverly Hills
HOT
- I'm always here for a new shimmery body product! It looks so dreamy, and perfect for summer time.
NOT
- $38 for a shimmer oil is quite expensive. I will have to wait for tutorials and reviews to determine whether I will purchase this product of give it a pass.
- I would have liked it if they came out with a variety of shades, and I don't know if the colour chosen will suit everyone?
VERDICT = HOT but pricey
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Cover FX:
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| Instagram / Cover FX |
Cover FX announced they will be expanding their complexion line with new blush and bronzer duos. Each will feature one matte and one shimmery shade to compliment everyones wants.
PRICES
-
RELEASE DATE
30th April
WHERE
Cult Beauty
HOT
- I love the different colours they've come out with!
- I love the concept of having one shimmery shade and one matte shade, because sometimes I prefer having a matte face, and other time I aim for a subtle glow, and this product equips my mood changes!
- Nice, sleek simple packaging.
NOT
- Would like to see a bronzer shade extension.
VERDICT = HOT
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Huda Beauty:
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| Instagram / Huda Beauty |
Similarly to Anastasia Beverly Hills, Huda Beauty, have also delved into body products, and are also releasing a body glow. N.Y.M.P.H (Not Your Mama's Panty Hose) in 3 shades; 'Luna', 'Aphrodite' and 'Aurora'.
PRICES
£40
RELEASE DATE
3rd May
WHERE
Cult Beauty
HOT
- Like that there's more than 1 shade.
- Tutorials online and swatches make it look so dreamy!
- I'm definitely considering purchasing this product, and would buy it over the ABH one.
- Nice, expensive looking packaging.
NOT
- Expensive.
VERDICT = HOT
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Inglot:
Inglot have come to Beauty Bay! The Polish brand do everything from brushes, to customisable palettes and accessories.
_________________________________________________________________________
Makeup Revolution:
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| Instagram / Revolution Beauty |
There's a new collab on the market this April, and it's between Revolution and Carmi, an Italian born, British-based YouTuber, with over 25k subscribers and 61k followers on Instagram. This will be their second collaboration together, as they have already produced the 'Kiss of Fire' eyeshadow palette. The new 'Make Magic' palette has a beautiful teal exterior, with an array of colours, tones and finishes inside, perfect for anyone bold enough to experiment with their eye looks!
PRICES
£10
RELEASE DATE
4th April
WHERE
HOT
- Love the packaging.
- I like that the inside of the palette is different to typical eyeshadow palettes, in that there's different pan sizes.
- Such an affordable price.
NOT
- I won't be purchasing Carmi's collaboration, not because I don't appreciate it, but because I don't wear the colours chosen, and only want to purchase items that I will get my use out of.
VERDICT = HOT if it's your cup of tea
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Revolution:
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| Instagram / Revolution Beauty |
Revolution have recently established a skincare line, and are adding to it with 4 new face masks.
'Charcoal Purifying' - draws out dirt from pores
'Hyaluronic Acid Overnight Hydrating' - hydrates skin overnight
'Pink Clay Detoxifying' - helps to soothe problems areas, draw out impurities and absorb excess oil
'Warming Gel Moisturising' - helps to boost hydration levels in the skin whilst warming to help the flow of blood
PRICES
£8
RELEASE DATE
Out now!
WHERE
HOT
- Love that there's different types of masks for different skin types and problems.
- The packaging is nice and luxe looking.
- Great price compared to other skincare brands.
- I really want to try the pink clay mask, as that sounds like the answer to all of my skin-related problems!
NOT
- Nothing to complain about.
VERDICT = HOT
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Kylie Cosmetics:
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| Instagram / Kylie Cosmetics |
Brow pencil - fine tip on one end, perfect for drawing on precise brow hairs with a spoolie on the other
Brow pomade - won't budge, full coverage
Brow powder duo - 2 powders perfect for a more natural brow
Brow gel - tinted, holds brow hairs in place
Brow highlighter - 2 finishes, matte or shimmer, depending on whether you want to sculpt or highlight the brows
Brow brush - angled brush on one end and on the other is a spoolie
PRICES
$14 - Brow pencil
$16 - Brow pomade
$16 - Brow powder duo
$16 - Brow gel
$12 - Brow highlighter
$10 - Brow brush
$24 - Brow duo kit
$45 - Entire brow kit
RELEASE DATE
29th April
WHERE
Kylie Cosmetics
HOT
- Good colour range available.
- Good selection of products.
- Something for everyone.
- The pink packaging which is used on her compacts is so cute.
NOT
- Would be nice if in the future they follow Benefit's example and expand their current shade range.
VERDICT = HOT
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Thank you for reading my 'New Makeup Releases in April' post. I hope you've found out what's new on the makeup market, and I've helped you to decide which ones are hits and which ones are worth passing on.
I hope to see you next month!
xoxo - Amelia
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